The Apple Gold Group is a recognized leader not only in the casual dining industry, but also in charitable fundraising. For its ongoing charitable work in our communities, Apple Gold has been awarded the prestigious North Carolina Restaurant and Lodging Association’s “Restaurant Neighbor Award” on muliple occasions. Our longstanding partnership with The V Foundation for Cancer Research earned us the “Heart of Applebee’s” award given to the Applebee’s franchisee that demonstrates the greatest commitment to a single cause or organization.
From selling flapjacks to support the local Marching Band to raising hundreds of thousands of dollars to help kids Make a Wish, Apple Gold is committed to being a neighbor who cares.
The V Foundation for Cancer Research was founded in 1993 by ESPN and the late Jim Valvano, legendary NC State basketball coach and ESPN commentator. In 2007, our restaurant managers voted to make The V Foundation our company's "charity of choice" for our North Carolina Applebee's Restaurants. Each March for the past 7 years, guests who dine at any of our North Carolina Applebee's locations are invited to donate to The V Foundation for Cancer Research. For each $1 donated, guests are given a paper basketball of their favorite team to personalize and then hang in the restaurant. Since that time, with the support of our teams and guests, we have raised over $875,000 for Cancer Research. A few years ago, The V Foundation honored our ongoing efforts with the creation of the dedicated "Apple Gold Grant", and now every single dollar we raise goes directly to fund important pediatric cancer research at the Duke Children's Hospital.
The Make-A-Wish Foundation® has was founded in 1980 and granted its first wish in 1981. Since then the organization has continued to enrich the lives of children with life-threatening medical conditions through its wish-granting work. To date, more than 250,000 wishes have been granted nationwide!
Throughout our 10-year plus partnership, with our teams passion, commitment and drive to grant wishes we've generated over $1,000,000 and 200 wishes in South Carolina alone! We've see first-hand the life-changing impact that a Make-A-Wish experience has on children, families, and entire communities. Each year Applebee's conducts several events in support of Make-A-Wish of South Carolina. These events range from in-restaurant fundraising campaigns to golf tournaments to Frisbee golf tournaments to Breakfasts with Santa. We are proud to have Make-A-Wish our charity of choice in South Carolina and looking forward to granting many more wishes!